positioning & branding sprintS for b2b startups
positioning & branding sprintS for b2b startups
Make your product clear and memorable
Make your product clear and memorable
Make your product clear and memorable
Discover who your product is for and how it is better than any alternative.
Make your positioning come alive, from homepage to sales deck.
Discover who your product is for and how it is better than any alternative.
Make your positioning come alive, from homepage to sales deck.
Discover who your product is for and how it is better than any alternative.
Make your positioning come alive, from homepage to sales deck.
Discover who your product is for and how it is better than any alternative.
Make your positioning come alive, from homepage to sales deck.
Trusted by leading b2b teams ACROSS EUROPE
Trusted by leading b2b teams ACROSS EUROPE
Trusted by leading b2b teams ACROSS EUROPE
PROBLEM
People don't get what you do, or why they should choose you over other options
People don't get what you do, or why they should choose you over other options
People don't get what you do, or why they should choose you over other options
X
Website visitors bounce. Content underperforms. Even your best prospects can’t explain what makes you different.
X
Website visitors bounce. Content underperforms. Even your best prospects can’t explain what makes you different.
X
Website visitors bounce. Content underperforms. Even your best prospects can’t explain what makes you different.
X
Website visitors bounce. Content underperforms. Even your best prospects can’t explain what makes you different.
X
Deals stall. Prospects negotiate on price. And too many customers churn before the value clicks.
X
Deals stall. Prospects negotiate on price. And too many customers churn before the value clicks.
X
Deals stall. Prospects negotiate on price. And too many customers churn before the value clicks.
X
Deals stall. Prospects negotiate on price. And too many customers churn before the value clicks.
X
It's hard to prioritise features, segments, or personas when no one agrees on who you’re really for and why it matters.
X
It's hard to prioritise features, segments, or personas when no one agrees on who you’re really for and why it matters.
X
It's hard to prioritise features, segments, or personas when no one agrees on who you’re really for and why it matters.
X
It's hard to prioritise features, segments, or personas when no one agrees on who you’re really for and why it matters.
SOLUTION
We define your positioning, elevate your branding, and deliver a homepage your whole team stands behind - in a matter of weeks.
We define your positioning, elevate your branding, and deliver a homepage your whole team stands behind - in a matter of weeks.
POSITIONING & MESSAGING
Define what you do, who it’s for, and why it matters
— Prioritised segments, personas, use cases, and category
— Clarified product capabilities, features and outcomes
BRANDING
Make your story memorable and distinct, without losing clarity
— A verbal identity on-strategy that fuels your content
— A visual system that makes your product stand out
HOMEPAGE ELEVATION
Translate positioning and branding into a better homepage
— Production-ready copy, on-brand experience and a proven page structure
— Positioning that speaks directly to the right prospects
APPROACH
How we work
How we work
How we work
1
Research
We have 1:1 chats with team members from leadership, product, marketing, sales, and CSM. We get clear on where you are, your goals, and what’s driving or blocking growth. We interview top customers to hear what’s working—and what’s not.
1
Research
We have 1:1 chats with team members from leadership, product, marketing, sales, and CSM. We get clear on where you are, your goals, and what’s driving or blocking growth. We interview top customers to hear what’s working—and what’s not.
1
Research
We have 1:1 chats with team members from leadership, product, marketing, sales, and CSM. We get clear on where you are, your goals, and what’s driving or blocking growth. We interview top customers to hear what’s working—and what’s not.
1
Research
We have 1:1 chats with team members from leadership, product, marketing, sales, and CSM. We get clear on where you are, your goals, and what’s driving or blocking growth. We interview top customers to hear what’s working—and what’s not.
2
Collaborate
We’ll have focused half-day sessions, online or in person. Together, we’ll refine your positioning, craft a strategic narrative that stands out, and show your best-fit customers why your solution matters—right now.
2
Collaborate
We’ll have focused half-day sessions, online or in person. Together, we’ll refine your positioning, craft a strategic narrative that stands out, and show your best-fit customers why your solution matters—right now.
2
Collaborate
We’ll have focused half-day sessions, online or in person. Together, we’ll refine your positioning, craft a strategic narrative that stands out, and show your best-fit customers why your solution matters—right now.
2
Collaborate
We’ll have focused half-day sessions, online or in person. Together, we’ll refine your positioning, craft a strategic narrative that stands out, and show your best-fit customers why your solution matters—right now.
3
Build
We’ll refine your homepage and optionally other key landing pages, update your sales deck, and refresh your social channels. Plus, We’ll present everything to your team to ensure everyone’s on board and excited.
3
Build
We’ll refine your homepage and optionally other key landing pages, update your sales deck, and refresh your social channels. Plus, We’ll present everything to your team to ensure everyone’s on board and excited.
3
Build
We’ll refine your homepage and optionally other key landing pages, update your sales deck, and refresh your social channels. Plus, We’ll present everything to your team to ensure everyone’s on board and excited.
3
Build
We’ll refine your homepage and optionally other key landing pages, update your sales deck, and refresh your social channels. Plus, We’ll present everything to your team to ensure everyone’s on board and excited.
4
Activate
We’ll launch, test, and iterate on the new material with up to two rounds of adjustments. You'll also get ongoing support for any additional questions for up to four weeks, plus a plan for further go-to-market activities.
4
Activate
We’ll launch, test, and iterate on the new material with up to two rounds of adjustments. You'll also get ongoing support for any additional questions for up to four weeks, plus a plan for further go-to-market activities.
4
Activate
We’ll launch, test, and iterate on the new material with up to two rounds of adjustments. You'll also get ongoing support for any additional questions for up to four weeks, plus a plan for further go-to-market activities.
4
Activate
We’ll launch, test, and iterate on the new material with up to two rounds of adjustments. You'll also get ongoing support for any additional questions for up to four weeks, plus a plan for further go-to-market activities.
SERVICES
What you receive
What you receive
What you receive
Homepage
Homepage
Sales Deck
Sales Deck
Brand Identity
Brand Identity
Positioning Strategy
Positioning Strategy
Prospect List
Prospect List
Messaging Guidelines
Messaging Guidelines
Tone & Voice
Tone & Voice
CLIENTS
Client testimonials
Client testimonials
Client testimonials
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Ale, Marketer
BCG Digital Ventures
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, CEO
HICO Group
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, CMO
TrueChart
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Ben, Co-Founder
Easybeam
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
Bright Bird
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Ale, Marketer
BCG Digital Ventures
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, CEO
HICO Group
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, CMO
TrueChart
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Ben, Co-Founder
Easybeam
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
Bright Bird
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Ale, Marketer
BCG Digital Ventures
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, CEO
HICO Group
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, CMO
TrueChart
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Ben, Co-Founder
Easybeam
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
Bright Bird
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Ale, Marketer
BCG Digital Ventures
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, CEO
HICO Group
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, CMO
TrueChart
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Ben, Co-Founder
Easybeam
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
Bright Bird
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
A game-changer
His personal touch in shaping our marketing brought our identity to life in ways we never imagined. His innovative approach redefined our brand and left a lasting impact on its trajectory.
Ron, Investor
Contentoo.com | B2B Platform - Series A
Invaluable to our journey
Joost's strategic and creative mindset elevated our brand launch in the United Kingdom. From positioning to storytelling and activations across digital and TV, his commitment and leadership have been invaluable to our journey.
Peter, Co-Founder
Carspring | B2C Platform - Series A
Instrumental in early success
Joost sharpened the value proposition of our enterprise solution Campfire. His insights enabled us to secure three pilot customers within two months of launch. His ability to translate complex ideas into a compelling narrative has been key to our success.
Sam, CEO
Waterbear.com | Streaming Platform - Series A
Boosted credibility
While the team just found product-market fit, thanks to smart and cost-conscious marketing initiatives, Joost managed to boost Tenera's credibility among a conservative audience in a short time - and helped land its first clients.
Alessandro, Growth Architect
BCG Digital Ventures | VC
Elevated to new heights
Collaborating with Joost on our brand positioning was a game-changer. He managed to highlight the unique strengths of our business and crafted a narrative tha resonates with our customers. His expertise in strategic messaging has elevated our brand to new heights
Bastian, Managing Director
HICO Group | Consultancy
Innovative and practical
Joost's approach to positioning strategy is both innovative and practical. He not only helped us identify our core message but also ensured it is being communicated effectively across all channels.
Andreas, Marketing Director
TrueChart | B2B SaaS - Seed
30% boost in sign-ups
Joost's guidance in designing our go-to-market strategy was instrumental. His focused approach resulted in a 30% boost in user sign-ups and helped us secure our first paying customers within the first quarter. His strategic insights are truly invaluable.
Benjamin Scheckenbach
Co-Founder, Easybeam | B2B SaaS - Pre-Seed
15% increase in meetings
Joost was a turning point for MyUrbanBox. He refined our propositions and crafted a brand narrative that resonates with our audience. This clarity boosted our sales team's confidence and led to a 15% increase in positive conversations.
Patrick, Founder
MyUrbanBox | B2B SaaS - Pre-Seed
A guiding compass
Joost's workshops on strategic marketing were transformative for Bright Bird. Thanks to his insights, our team is aligned on a story to redefine mental health for teams. His marketing strategy has become a compass guiding us in the next couple of years.
Camiel, Founder
BrightBird | B2B SaaS - Seed
Measurable action points
Joost understood our complex business quickly and delivered impactful and measurable action points for our marketing program that we were able to implement immediately. From start to end, we very much enjoyed working with him.
Alexander, Co-Founder
Byways | B2B SaaS - Seed
Conversions increased
Joost's process was pivotal in evolving our client's brand narrative. His work led to an increase in conversion rates within the first quarter. His ability to craft a compelling story that provably resonates with the target audience has been a game-changer.
Naveed, Owner
Cheetah Conversions | Agency
Thoughtful and effective
Joost's advice on positioning and content was a key element in our marketing. His work aligned our content with our brand voice and mission, resulting in meaningful engagement with our audience. His strategic approach is thoughtful and effective.
Ferdinand, Founder
DeepMetis | Agency
COLLABORATION
This is a fit when
This is a fit when
This is a fit when
You have a product-market fit and are focused on scaling and expanding your operations.
You want to get your entire team on board with your target customer, unique value, product message & vision.
You’re ready to prioritise segments, personas, products, features, and use cases.
You actively want to position yourself in the context of other alternatives (before prospects do it for you).
You see the value in structured customer feedback that helps you better understand your audience.
You believe great positioning and great branding are what bring innovative ideas to life.
GET STARTED
Turn product confusion
into clarity, starting today
Turn product confusion
into clarity, starting today
Turn product confusion
into clarity, starting today
