This page explains what personal data Joost de Kok processes when you visit joostdekok.com or receive an email from him, why, and what your rights are.
Who is responsible
The controller under the EU General Data Protection Regulation (GDPR) is:
Joost de Kok (sole proprietor, trading as Joost de Kok / JDK)
Wühlischstraße 6, 10245 Berlin, Germany
Email: contact@joostdekok.com
I am not required to appoint a data protection officer. For any privacy question or request, write to the address above.
Visiting this website
This website is hosted by Framer B.V. (Amsterdam, Netherlands). When you visit it, Framer automatically processes technical data your browser sends: IP address, date and time, pages viewed, browser and device type, and the referring site. This is needed to deliver the site securely and keep it running (Art. 6(1)(f) GDPR, legitimate interest). Framer deletes this log data after a short period.
This website uses no analytics or marketing cookies.
If you email me or use a contact form, I use your details only to answer you.
Business outreach
If you received an email from me (for example from joost@jdekok.com), I contacted you in your professional role as founder, owner or managing director of a company I believe could benefit from my marketing and branding services.
| What | Details |
|---|---|
| Data | Name, job title, company, business email address, LinkedIn profile URL, company website and publicly available information about your company, and our email history |
| Sources | Your company’s website and public profiles, press coverage, company registers, and the B2B database Apollo.io |
| Purpose | To contact you once, with up to two follow-ups, about a possible collaboration |
| Legal basis | My legitimate interest in offering my services to businesses (Art. 6(1)(f) GDPR, recital 47). I contact only people in a business role, about topics relevant to that role |
| Your choice | You can object at any time by replying “no” or using the opt-out link in the email. I will not contact you again |
I do not use your data for automated decision-making or profiling with legal effects, and I do not sell it.
Service providers and transfers
I use a few service providers that process data on my behalf, under data processing agreements:
| Provider | Purpose | Location |
|---|---|---|
| Framer B.V. | Website hosting | Netherlands (EU) |
| Google Cloud EMEA Ltd (Google Workspace) | Ireland (EU), with transfers to the USA possible | |
| Apollo.io, Inc. | B2B contact data and sending emails | USA |
| Anthropic PBC (Claude) | AI assistance with research and drafting | USA |
Where data is transferred outside the EU or UK, this is based on the EU-US Data Privacy Framework where the provider is certified, or on the European Commission’s Standard Contractual Clauses (Art. 46 GDPR). You can ask me for a copy of the relevant safeguards.
How long I keep data
Outreach contacts who don’t respond: deleted at the latest 12 months after my last email.
People I work with or talk to: kept as long as the conversation or collaboration runs, then for as long as tax and commercial law require (up to 10 years for invoices and business letters in Germany).
If you opt out: I keep only your email address on a do-not-contact list, so I never contact you again. This is the minimum needed to respect your objection.
Website logs: deleted by the host after a short period.
Your rights
You can ask me at any time to:
tell you what data I hold about you and where it came from (Art. 15 GDPR)
correct it (Art. 16) or delete it (Art. 17)
restrict how I use it (Art. 18) or hand it to you in a portable format (Art. 20)
Right to object (Art. 21 GDPR): you can object to the use of your data for direct marketing at any time, without giving a reason. I will then stop immediately. Simply reply to my email or write to contact@joostdekok.com.
You also have the right to complain to a data protection authority. Mine is the Berlin Commissioner for Data Protection and Freedom of Information (Berliner Beauftragte für Datenschutz und Informationsfreiheit). If you are in the UK, you can contact the Information Commissioner’s Office (ICO).
Last updated: October 2026.